Speaking from personal experience, the young CEO admits that his company was awarded several projects because word on how well they did on another project was circulated in the marketed. "And this was across borders. For example, we won the Balochistan Government website while giving a presentation at the Khuzdar University during an educational seminar." Which is true. Public forums can be great places to not only network with potential customers, but also present your track record and gain quick recognition for it.

Seasoned speakers from even the smallest companies are able to convert potential to positive in no time. If you recognize a face, you feel comfortable. Not to forget that if you are working with someone that public, at times, the size of the accountability also becomes greater. The old adage, 'the higher they are, the harder they fall' holds true for business transactions... especially when it comes to the technology sector. Naseer Akhtar, CEO of Infotech adds, "of course it helps. If you are seen on public forums and speak at events, it adds to your credibility."